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Trifinery
These people are pioneers in asphalt for road surfaces, from driveways to freeways. Taking a lighthearted and fun approach we created an opening for their CD-ROM presentation (which we also produced). We created their mascot 'PG' (short for paving grade) in 3d and had him ride it out over rough concrete and smooth asphalt. Guess which ride he preferred?

We tossed in another clip from the CD at the end which graphically illustrates the cost and installation savings of asphalt over concrete. These visuals added interest to what would have been a somewhat stale and boring presentation.

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